Diana Yazidjian has over 20 years experience in the technology community acting in both an entrepreneurial and partnership capacity. She launched her first venture in 1998, consulting for retail businesses and she was among the first to join the Internet bubble in Montreal. She later joined Orange-France Telecom in France where she wore many hats as leading the transformation toward a customer-centric organization and overseeing the development of more than twenty technology innovations. Diana also teaches Communications at Concordia University and l’Ecole des sciences de la gestion, was formerly a member of Competitive Intelligence Association and the Canadian Marketing Association.
Diana has developed significant business expertise and guided organizations to great successes. In December 2011, Diana launched DFY Consulting (form. Yazziness), a service company to SMEs, start-ups and associations with the mission of bettering their social presence and their customer service as well as finding new ways to create value. She regularly provides strategic consulting to entrepreneurs, the large enterprise and regional municipalities. As an active member in Montreal’s start-up community, she provides training to Fondation Montreal entrepreneurs, speaks at marketing and corporate events and guest blogs on different platforms such as HuffingtonPost, Infopresse and Linkedin Pulse.
“With social networks, the need for transparency is here to stay. Entrepreneurs and business owners will be expected to disclose information about their company more than ever. Something the large enterprise will have to come to grips with. The more the information, the better the crowd will reward.”